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Market Entry Strategy
 
US Stainless Steel Market Entry Strategy
Client: Leading Japanese steel manufacturer
Objectives: Entry Strategy into the US stainless steel industry
  • Market segmentation
  • Competitive profiling
  • Growth forecasts
  • Drivers & market trends
  • Key success factors and challenges
  • Entry strategy recommendations to client
 
India Market Entry Strategy
Client: Leading European luxury car manufacturer
Objectives: To study the "Luxury and Sports car" market characteristics and potential so that a well-informed strategy can be formulated and implemented at the most opportune time to enter this market. The following was studied:
  • Size of the luxury and sports car market in India
  • Key elements of competitors' India strategy
  • Key trends driving the market
  • Market forecasting for 2006-2010
  • Route to market - to search for potential partners
  • Observations and recommendations
 
India Market Entry Strategy
Client: Manufacturer of customized stabilizer systems for the food industry
Objectives: The client wanted us to study the potential for the company offerings in the Indian market. Areas studied included:
  • Current state of the market (both from the supply side and demand side)
  • Sizing the market (both current and projected)
  • Evaluation of competitors and their entry strategies
  • SWOT analysis of competitors
  • Suggestions on market entry
 
French Animation Industry
Client: Leading government owned creative industry body
Objectives: Study of the French Animation Industry including:
  • General market conditions
  • Market structure and prospects
  • Business model(s)
  • Market entry conditions and strategies
 
Study of Italy and Turkey Markets
Client: Leading educational testing firm
Objectives: Study the market potential and feasibility for market entry in two new markets (Italy and Turkey) for the company's educational assessment products. Areas studied included:
  • Government policies
  • Educational system (both formal and informal sector)
  • Size of the business English assessment market
  • Assessment of competitors and their offerings
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HVAC Control Valves market
Client: Japanese control valves manufacturer
Objectives:
  • Global market sizing
  • Geographical segmentation
  • Technological segmentation
  • Growth forecasts
  • Drivers & market trends
  • Key success factors and challenges
  • Market strategy recommendations to client
 
Identifying Potential M&A Candidates in Western Europe
Client: Investment management company
Objectives:The client wanted us to identify real estate companies (both commercial and residential) that met their purchase criteria in terms of:
  • Revenues
  • Profitability
  • Business mix
  • Shareholding pattern
  • Country of operation
 
Small Market Buyout Space
Client: Private equity fund
Objectives:We helped the firm research and collect strong data in the area of small market buyouts of under-performing and distressed companies and corporate orphans in North America
 
India Market Attractiveness and Entry Strategy
Client: Fortune 500 consumer electronics and technology company
Objectives: Client wanted to evaluate three products/services to launch in the Indian market - building automation, software services, animation services. For this:
  • Customer need analysis
  • Market sizing and forecasting
  • Value chain analysis
  • Competitive analysis
  • Pricing and profitability analysis
  • Creating composite roadmap for client
  • Development of business case for market entry
 
Market Assessment for Educational Services
Client: Educational testing service (ETS), USA
Objectives: Study the market potential and feasibility for market entry in two new markets - Italy and Turkey - for the company's educational assessment products. Areas studied included:
  • Government policies
  • Educational System (both formal and informal sector)
  • Size of the Business English assessment market
  • Assessment of competitors and their offerings
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