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Analysis of CRM Systems Effectiveness in Pharmaceuticals
Client: US IT consultancy
Objectives: To publish market research on CRM effectiveness / ROI in pharma industry, for which:
  • Evolution of CRM systems usage by big pharma companies
  • Overview of leading CRM packages in use by pharma companies
  • Collection of customer feedback on CRM usage, effectiveness, ROI
  • Identification of customer pain points
  • Identification of key areas and opportunities for product design and improvement
 
Analysis of Digital Interactive Technology Market
Client: Leading digital interactive technology outsourcing company
Objectives: Industry assessment and analysis to identify new technology trends and market growth opportunities in the global digital interactive technology space, for which:
  • Explore and define contours of the relevant market space
  • Value chain mapping
  • Identify customer segments and segment demand into these
  • Identify and analyze trends impacting future shape of the market
  • Key action points and recommendations for the 2005-2010 business plan
 
Study of IP-Based Managed Services Adoption
Client: Leading IT consulting firm
Objectives: To conduct a worldwide study to understand corporate awareness, perception and plans on IP-based managed services, for which:
  • Interview senior IT executives at 2,500 companies in 20 countries
  • Across 6 verticals (FS, retail, government, healthcare, education, manufacturing)
  • Across the spectrum of company sizes (20-100 employees, 100-250, 250-1000, 1000-5000, > 5000)
  • IP areas covered were managed security; IP communication; IP VPN; managed metro optical; managed storage
 
Financial Institutions - Outsourcing Potential
Client: Leading investment bank
Objectives: The client wanted us to study the market for financial institutions in the US with a view to identifying the outsourcing potential that exists for their products and services.
  • This research combined extensive secondary data with more than a hundred primary interviews
 
PDA Device Testing in Foreign Market
Client: Leading UK based mobile operator
Objectives: Testing of selected PDA devices in the Indian market. Research included:
  • Field testing in 4 cities in India (New Delhi, Mumbai, Chennai, Bangalore)
  • Usage of client supplied test devices and testing them along specially designed routes
  • Recording both network and device performance on over 70 performance parameters
 
Market Sizing and Possibilities for Piping Industry
Client: Australian manufacturer of piping inserts
Objectives: Client had just launched a new piping insert technology for pressure process piping systems. Infiniti was asked to estimate the worldwide market potential for this technology. Research included:
  • Studying these industries: Oil & gas; petrochemical; power generation
  • Calculating the number and size of enterprises engaged in each industry in each of 44 countries across all regions
  • Conducting over 100 interviews with executives in cross-selection of companies to ascertain the number and size of new projects that would require piping systems
  • Translating project information into demand for client's product
  • Extrapolating survey information to the country and regional level to arrive at potential opportunity estimates
 
Study of Indian Market and Company Awareness
Client: Large investment company
Objectives:General study of the Indian market and economy with slight focus on economic situation. Besides this study the awareness level for the company in the Indian market. Aspects studied include:
  • Overall economic trends
  • Future outlook for major Indian industries
  • State of securities market
  • Exchange rate trends
  • Current political situation in India
  • Indian infrastructure sector
  • Indian Real estate market
  • Awareness study for company
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