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| Digital Point-of-Sale Systems in Pharmacies |
| Client: UK based sales media company |
Objectives:
- Analyze the US and UK markets for "Captive Audience Networks" (or digital point-of-sale systems) in pharmacies
- Studied the market for growth projections; supply chain analysis; competitor profiling and analysis
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| India Market Study |
| Client: One of the world's largest retailers |
Objectives: We helped the client analyze the top 10-20% products in each category of interest to them in terms of: price points from different retail outlets in all parts of India, supplier/brand, costing etc. We also prepared:
- Profiles of each major retail player in India
- Update covering retail policy announcements, real estate update, competitive moves etc.
- Monthly tracker on the India retail market
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| Asia-Pac Commercial Handset Market Analysis |
| Client: Leading mobile handset manufacturer |
Objectives: To enable the client on their positioning and product development strategy in the Asia-Pacific commercial handset market, for which:
- We conducted extensive primary research on usage preferences and features desirability of a spectrum of cross-vertical companies across 10 key Asia-Pac markets (Australia, Japan, Korea, China, India, Taiwan, Singapore, Malaysia, Indonesia and Thailand)
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| US Online Grocers Benchmarking |
| Client: Leading retail company (UK and US) |
Objectives: Client wanted to compare leading US Online Grocers - Bashas, Kroger, NetGrocer, FreshDirect, Schwan's, SimonDelivers, Albertsons, Giant Food, Peapod and Stop and Shop - on the following:
- Company overview
- Website characteristics
- Differentiating propositions
- Pricing comparisons
- SKU analysis
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| Global Retail Pricing Strategies Analysis |
| Client: Leading European retailer |
Objectives: To map all prevalent pricing strategies used by retailers worldwide. Infiniti's research compiled and studied 9 major strategies, including those based on:
- Buyer identification
- Location
- Temporal
- Convenience
- Quantity
- Competition
- Product features
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